OBI supports vaginal births and safely reducing cesarean deliveries for            “low-risk” pregnancies in Michigan hospitals.



The Obstetrics Initiative (OBI) is a new Collaborative Quality Initiative (CQI) funded by Blue Cross Blue Shield of Michigan/Blue Care Network and housed at the University of Michigan. The project is working to address variation in obstetric care. 

The first initiative is supporting physiologic vaginal birth and safely lowering the cesarean delivery rate among low-risk patients. The projects current goals include supporting enrolled maternity hospitals, developing a data collection and quality assurance registry, and creating a collaborative community among its members. Longer-term goals include expanding the collaborative to additional maternity hospitals and developing future quality improvement measures in women’s health.

Join us as we work together to improve safe delivery practices across the state.